旅游论文英文文献
旅游论文英文文献
[1] Patterson, T. M.,Niccolucci V.,Marchettini N. Adaptive environmental management of tourism in the Province of Siena, Italy using the ecological footprint[J]. J Environ Manage. 2008, 86(2): 407-418.
[2] Bruyere, B. L.,Beh A. W.,Lelengula G. Differences in perceptions of communication, tourism benefits, and management issues in a protected area of rural Kenya[J]. Environ Manage. 2009, 43(1): 49-59.
[3] Phillip, R.,Hodgkinson G. The management of health and safety hazards in tourist resorts. World Tourism Organization[J]. Int J Occup Med Environ Health. 1994, 7(3): 207-219.
[4] Kozma, C. M. Medical tourism: a role disease management?[J]. Manag Care Interface. 2006, 19(11): 35-36.
旅游广告论文参考文献 英文的
Book: Annotation serial number. Author. Monograph. Book title [M]. publishing house, publication year. Beginning and end page number
periodical: Annotation serial number. Author. Periodical. Autographs the [J]. publication name, the publication year (volume, time): Beginning and end page number collection: Annotation serial number.
Author. Paper name: Collection name [C]. publication place: Publishing house, publication year. Beginning and end page number dissertation: Annotation serial number. Author. Autographs [D]. to preserve the place: Preserved unit, writing year.
patent documentation: Annotation serial number. Patent owner. Autographs the [P]. patent nationality: Patent number, publication date
求一篇 旅游市场营销的英文文献 高分
p. Kotler: "Marketing Management", Shanghai People's Publishing House 2003
2. Ji: "Marketing Guide", published by Renmin University of China, 1989
3. Michael. Porter: "competitive advantage", Huaxia Publishing House 2001
4. Hoang steel made: "Marketing", the Shanghai Financial Publishing 2003
5. Tai Wang: "Marketing in China", Guangzhou Publishing House, 2001 Edition
6. Lan Ling, editor-in-chief "of Marketing", the Central Radio and Television University Press
7. Wu and: "Marketing", Shanghai University of Finance and Economics Publishing House 2002
xiaomin: "marketing case examples and analysis," Wuhan University Press, 1992
yunbo: "marketing strategy planning," China Business Press, 1994
10. Mr Chan Kin-ping, such as: "Planning and design planning book" The Chinese People's University Press .2002
11. Li: "planning Wang," Capital University of Economics Press, 1997
,Armstrong Principles of Marketing (9th ed),prentice-Hall,inc,2001
13. Philip Kotler Marketing Management (10th ed), prentice-Hall,inc,2000
14. Payne,pher, Peck,H.(1998)Relationship Mketing For
,CIM/Butterworth-Heinemaan.
15. Perreault, Marketing (12th ed),Richard D Irwin 1996
16. Warren Marketing Management (5th ed) prentice-Hall,inc,1995
17. Valued Prduct Attributes in an Emerging Market-A Comparison Between French and Malaysian Consumers
18. Executive Insights-Global Marketing Management-at the Dawn of the New Millennium
19. Global standardization as a success formula for marketing in central eastern Europe
20. Heterogeneity of regional trading blocs and global marketing strategies
21. IssuesofProductStandardisationintheLeisureIndustry
22. Lessons for pan-European marketing
p 。科特勒: “营销管理” ,上海人民出版社2003年
2 。姬: “市场营销指南” ,出版了中国人民大学, 1989年
3 。迈克尔。波特: “竞争优势” ,华夏出版社2001年
4 。黄钢: “市场营销” ,上海财经出版社2003年
5 。邰洼嗯: “市场营销在中国” ,广州出版社, 2001年版
6 。兰陵,主编“市场营销” ,中央广播电视大学出版社
7 。吴: “市场营销” ,上海财经大学出版社2002年
筱敏: “市场营销案例分析” ,武汉大学出版社, 1992
云波: “营销战略规划, ”中国商务出版社, 1994年
10 。陈建平,如: “规划和设计规划出版的”中国人民大学出版社0.2002
11 。李: “规划王, ”资本经济大学出版社, 1997年
,阿姆斯特朗市场营销原理(第9版) ,普伦蒂斯大厅,公司, 2001年
13 。菲利普科特勒营销管理(第10版) ,普伦蒂斯大厅,公司, 2000年
14 。佩恩, pher , 派克阁下( 1998年)的关系Mketing
,计算机集成制造/布特沃斯- Heinemaan 。
15 。 Perreault , 营销(第12版) , 1996年理查德欧文
16 。沃伦营销管理(第5版)普伦蒂斯大厅,公司, 1995年
17 。策划的价值属性的新兴市场,比较法国和马来西亚的消费者
18 。执行Insights的全球市场营销管理,在新千年来临之际
19 。全球标准化是一个成功的公式营销中东欧
20 。异质性的区域贸易集团和全球市场营销战略
21 。 IssuesofProductStandardisationintheLeisureIndustry
22 。教训泛欧市场
求一篇关于文化旅游的英文文献
Go a long learning, tourism itself is a cultural industries. Travel all the tourists, are the motives which have temporarily left the familiar surroundings, but are not familiar with or are not familiar with the environment to find a new experience to enrich their experience. However, the purpose of tourism projects and determine its cultural content, so in addition to conventional tourism, there are many special purpose to meet the tourist activities, such as: Poetry tourism, history, Galapagos travel, calligraphy learning tourism, go to exchange travel, celebrity find footprints of tourism, national customs and the many types of tourism can be described as -----,, culture, wine tourism activities such title for the Culture and Tourism, in fact, this title is not scientific, it should be said ** special cultural tourism. Characterized by a clear knowledge of the purpose of tourism destinations through a professional learning, the study found that the status quo of the profession, the value of the development and application of knowledge and so on, making participation in such tourism activities in this special areas have more information in order to better施展才干, improve skills, make a difference.
Appreciation of cultural tourism to exotic remote refers to traditional culture, celebrity culture to trace the trail left behind, or to participate in local cultural activities organized for the purpose of tourism. Enjoy the pursuit of cultural tourists has now become a trend. Su-referred to as the "music capital" of Vienna, with the remains of many famous musicians famous European cultural tourism. Prague, Venice, Paris Louvre, the Dunhuang Mogao Grottoes were also concerts, film festivals or art treasure-house of culture as a world-famous tourist destination. In the form of a variety of cultural tourism in order to experience the disappearance but has remained in people's memory of certain lifestyle tone for the theme of cultural tourism, is a popular topic in today's tour is one of the items. If located in the James River and York city Hejian Williamsburg United States, due to the preservation of the integrity of the British colonial rule in the 18th century character of the towns, so that visitors seemed to turn the clock back more than 200 years of time, thereby becoming America's most important historic sites One of: Ancient City in Asia Thailand, Hong Kong and Beijing Grand View Garden Sung Dynasty Village also to simulate the ancient way of life as a cultural tourist crowds.
Neither is a cultural tourism products, tourism and culture very different from those of the so-called cultural tourism, the key lies in culture, tourism is just the form. Culture and Tourism of "culture" should be interpreted as the effectiveness of travel and tourism by the qualitative purposes. Therefore,
The definition of cultural tourism: perception through tourism to achieve, understand, understand the human culture of the purpose of the specific content of the course of conduct.
Cultural tourism, is only in recent years and a popular term, it appears tourists are closely related to changes in demand. Therefore, its current definition of the more popular is "human resources for those who travel the main contents of activities, including historical sites, architectural, ethnic and folk arts, religion and so on." Culture and Tourism said that there is a special tourism, is a political, economic, education, science and technology mean that one of the largest tourism.
To sum up, cultural tourism is to tour operators to create ornamental objects and entertainment content for the consumer, so that tourists get rich cultural connotation and depth of experience involved in tourism a collection of tourist activities.
China Culture and Tourism can be divided into the following four dimensions, that is, artifacts, Records of the Historian, sites, ancient buildings, such as history and culture represented by layer; to modern culture, art and technical achievements represented by modern cultural layer; practices in daily lives of the residents , festivals, worship, weddings, sports and clothing apparel, such as folk culture, represented by layer; to interpersonal communication as a moral and ethical representation of the cultural layer. In China, the development of tourism, cultural tourism is very important, not only can enhance the attractiveness of products to enhance economic efficiency, but also vigorously carry forward the Chinese culture, let the world understand China, but also to change more and more Chinese people do not understand Chinese culture and the situation.
The core of cultural tourism: creative
Clarity of the concept of cultural tourism, the "creative" is the core of cultural tourism would be a matter of course. Is to seek the essence of creative features and differences, consistent with the nature of tourism.
General tourism, mainly from the point of view of resources to find the differences and characteristics, regardless of the excavation process to consider the relationship between market demand and competition, the focus is still not out of resources. Cultural tourism is to some extent from the shackles of resources, it can be a combination of factors, including resources, environment, markets, social background and many other aspects of creation, that is creative. From the creative and cultural tourism will be the loss of vitality.
In fact, with the development of society, the creative industries has been the rise around the world. Which the United Kingdom, the United States, Japan, Korea and other countries is more typical, personally by the Government to promote the creative industries. Creative industries, involving a wide range of areas, including broadcasting, film, literature and art, journalism, publishing, printing, and many other aspects of architectural design. More closely with the Culture and Tourism of the creative industries, such as performing arts and entertainment, civil handicraft production and marketing, convention and exhibition, cultural festivals and so on. In this way, cultural tourism and creative industries are in fact covered in the review.
Also known as the creative industries, cultural and creative industries or cultural industries. Cultural industries and tourism industry in the perspective of different names, it is not generally talk about the differences and links between the two. However, cultural tourism can be included in the scope of cultural industries, the reasons one is that they at the core with innovative; Second concept is that they are from the point of view of the operator defined. Cultural industries derived from the creativity and the creativity, innovation as the driving force is also the case with cultural tourism.
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