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首页 > 期刊论文 > 市场营销论文参考文献英文版

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Lemonice柠檬冰

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1.Phillip. Kotler: "Marketing Management", Shanghai People's Publishing House 2003 2. Ji: "Marketing Guide", published by Renmin University of China, 1989 3. Michael. Porter: "competitive advantage", Huaxia Publishing House 2001 4. Hoang steel made: "Marketing", the Shanghai Financial Publishing 2003 5. Tai Wang: "Marketing in China", Guangzhou Publishing House, 2001 Edition 6. Lan Ling, editor-in-chief "of Marketing", the Central Radio and Television University Press 7. Wu and: "Marketing", Shanghai University of Finance and Economics Publishing House 2002 8.song xiaomin: "marketing case examples and analysis," Wuhan University Press, 1992 9.qu yunbo: "marketing strategy planning," China Business Press, 1994 10. Mr Chan Kin-ping, such as: "Planning and design planning book" The Chinese People's University Press .2002 11. Li: "planning Wang," Capital University of Economics Press, 199712.kotler ,Armstrong Principles of Marketing (9th ed),prentice-Hall,inc,2001 13. Philip Kotler Marketing Management (10th ed), prentice-Hall,inc,2000 14. Payne,A.chritopher,M.and Peck,H.(1998)Relationship Mketing For Competitive.Oxford,CIM/Butterworth-Heinemaan.15. Perreault,McCarthy.Basic Marketing (12th ed),Richard D Irwin 1996 16. Warren J.Keegan.Global Marketing Management (5th ed) prentice-Hall,inc,1995 17. Valued Prduct Attributes in an Emerging Market-A Comparison Between French and Malaysian Consumers 18. Executive Insights-Global Marketing Management-at the Dawn of the New Millennium 19. Global standardization as a success formula for marketing in central eastern Europe 20. Heterogeneity of regional trading blocs and global marketing strategies 21. IssuesofProductStandardisationintheLeisureIndustry 22. Lessons for pan-European marketing

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顺宏冷暖-MISS冯

一份文献是什么意思。

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嘻哈精神9999

2、(美)约翰.A.昆奇著,吕一林译,?市场营销管理—教程与案例?北京.北京大学出版社,2000 3、查尔斯.戴克著,李圣贤译宝洁的观点内蒙古.内蒙古人民出版社1999 4、JamesAFitzsimmons著,张金成范秀成译,《服务管理》,北京.机械工业出版社2000 5、RaymondP.Fisk等著,张金成等译,《互动服务营销》北京.机械工业出版社2000 6.菲利普??科特勒.营销管理[M].北京:中国人民大学出版社,2001

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